Shaw's debuts new look

By Kelly Larwood
9 May 2017

You may have noticed that Shaw's has shiny new branding! Given that we became part of the ERS Group in February 2016, we are now proud to bear an identity that fits within the wider group but also remains distinctly our own.

We are delighted with the end result of months of developing a new ERS Group identity so we wanted to take this opportunity to provide you with a bit of context and explain why we have taken this step.

Our group of companies - Electoral Reform Services, Membership Engagement Services, Xpress, Modern.gov and of course Shaw’s - have been going from strength to strength. We’ve seen sustained growth and many clients choosing to work with more than one company in the Group, so we decided it was time to create a more cohesive and united brand. We have done this under the umbrella of the ERS Group.

The dots within the group logo are arranged in various formations within each company; the sum of the parts creating a whole. This is symbolic of how all of our companies are working towards making democracy happen, with different expertise, all related to democracy and governance.